As part of the social media and PR team at Groupon, Thea helped develop, write, and direct videos/social content to complement various campaigns.
For Groupon, the goal is always to get people talking about something of seemingly little importance: How do you get people to care about a President's Day sale and stick out from the crowd? Fully commit to absurdity.
Groupon's Presidents Day Gaffe a Viral Hit - ABC News
Gold Winner for PR Creativity - PR World Awards
Last-Minute Mother’s Day Gift Idea: A 3-D Replica of Yourself - NEW YORK TIMES
GROUPON LETS YOU SEND A LIFE-SIZE, 3-D VERSION OF YOURSELF TO MOM FOR MOTHER'S DAY. - ADWEEK
April Fools' Day news you can trust. (No, really.) - Chicago Tribune
Someone from Groupon will do the obligatory Mother's Day visit for you - MASHABLE
Groupon Posted This Product on Facebook, Then Replied to Everyone Who Made a Sex Joke It's just a Banana Bunker, people - ADWEEK
Groupon Proves Value Of Brand Improv With Hilarious Handling Of Banana Bunker - FORBES
Groupon coyly responds to sex jokes about phallic banana product - MASHABLE
How Groupon Not So Innocently Planned Its Most Popular Facebook Post Ever - ADWEEK
Groupon Employees Read Their Favorite Sexual Comments About the Nonsexual Banana Bunker - ADWEEK
Groupon wants to pay you $100K to do the 'world's easiest job' - Chicago Tribune
